Decoding the Distinction: Airbnb Guest Favorites vs. Superhost Status

Guest Favorites and Superhost badges stand out as beacons of excellence for hosts on Airbnb. Understanding the differences between the two recognitions is crucial for hosts aiming to elevate their property’s visibility and reputation on the platform. In this article, we delve into the intricacies of these distinctions.

What are Guest Favorites on Airbnb?

Guest Favorites on Airbnb represent a curated collection of 2 million homes identified as the most beloved by guests based on ratings, reviews, and reliability data from over half a billion trips. Airbnb introduced Guest Favorites to address the challenge of choice overload for guests, allowing them to discover and choose exceptional stays with confidence. 

Who qualifies as a Superhost on Airbnb?

Superhosts on Airbnb are hosts who have achieved a distinguished status by consistently providing outstanding hospitality to their guests. A host qualifies as a Superhost on Airbnb by meeting specific program requirements, including maintaining an overall rating of 4.8 or higher, completing a minimum number of trips or reservations, maintaining a high response rate, and keeping a low cancellation rate of less than 1%.

How are Guest Favorites determined on Airbnb?

Guest Favorites are updated daily, and the following factors contribute to a listing securing a spot on the list:

  • Guest Favorites must have a minimum of five reviews from guests to ensure a substantial basis for evaluation.
  • The listings should maintain exceptional ratings, with an average score above 4.9 stars, reflecting consistently high guest satisfaction.
  • Listings are evaluated based on criteria such as the check-in experience, cleanliness, accuracy, host communication, location, and value, ensuring a well-rounded and positive guest experience.
  • A listing should demonstrate exceptional reliability with a host cancellation rate and quality-related customer service issues averaging 1% or less.

What are the criteria for Superhost status on Airbnb?

A host automatically qualifies as a Superhost on Airbnb if they meet the following program requirements by the assessment date:

  • Maintain an overall rating of 4.8 or higher.
  • Complete at least 10 trips or have 3 reservations totaling at least 100 nights.
  • Maintain a response rate of 90% or higher.
  • Maintain a cancellation rate of less than 1%.

What is the connection between Guest Favorites and Superhosts?

According to Airbnb, nearly two-thirds of Guest Favorites are hosted by Superhosts—individuals recognized for their outstanding hospitality over time, with Airbnb evaluating their performance quarterly. If a Superhost’s listing meets the criteria for Guest Favorite status, both distinctions are showcased on the listing page. Even if a Superhost’s listing doesn’t qualify for Guest Favorites, the Superhost badge is retained. Each listing is individually assessed for Guest Favorite eligibility, and if achieved, both recognitions are emphasized on the listing page.

Key differences between Guest Favorites and Superhost status

The Guest Favorites and Superhost programs on Airbnb serve distinct purposes and have different criteria for recognition. While Guest Favorites focus on the desirability and quality of individual listings, Superhost status is about recognizing hosts for exceptional service and hospitality across their portfolio of properties.

Guest Favorites:

  • Purpose: Recognizes individual homes that guests love the most, aiming to help travelers find highly-rated and reliable listings.
  • Criteria: Based on factors like a minimum of five reviews, exceptional ratings (above 4.9 stars), evaluations on various aspects (check-in, cleanliness, accuracy, host communication, location, and value), and a host’s reliability (cancellation rate and quality-related customer service issues of 1% or less).

Superhost:

  • Purpose: Recognizes hosts for outstanding hospitality and overall excellence in hosting.
  • Criteria: Requires hosts to maintain an overall rating of 4.8, complete at least 10 trips or 3 reservations totaling at least 100 nights, maintain a response rate of 90% or higher, and keep a cancellation rate of less than 1%.

Why are Guest Favorites and Superhost recognitions important for hosts?

  • Increased Visibility: Both Guest Favorites and Superhost recognitions contribute to higher visibility on the Airbnb platform, attracting more attention from potential guests.
  • Enhanced Credibility: These recognitions serve as endorsements of a host’s commitment to outstanding hospitality, boosting credibility and trust among guests.
  • Competitive Edge: Listings with Guest Favorites and Superhost badges stand out in search results, giving hosts a competitive advantage in attracting bookings.
  • Positive Impact on Bookings: The positive reputation associated with these recognitions can lead to more bookings, as guests often prioritize properties with proven track records of excellent service.
  • Potential for Higher Earnings: Increased visibility and credibility may translate into more bookings, potentially resulting in higher earnings for hosts with Guest Favorites and Superhost recognitions.

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